Vision
To be the market leader in healthy comfort food in Athens, acknowledged as a generic synonymous to its brand category, the most reliable and feel-good choice for fresh, creative meals sit-in, picked or delivered.
Mission
To nourish, pamper and inspire our customers, one fresh meal at a time.
To fuel your body, mind and soul with fresh food, healthy drinks and positive vibes.
One life. IT well.
One body. Feed IT well.
The healthy habit.
Our promise
To serve healthy, freshly cooked, eco-friendly, creatively inspired and delicious comfort food to our customers with thoughtful care and consistency.
Forming, at the same time, an urban IT Community, uniting our loyal customers and friends who value the overall experience, aesthetics and principles that define the EAT IT SA.
